Following is the pre-appearance press release.
Oaks preview ‘The Boys Are Back’ and offer direct-to-consumer opportunity
The Oak Ridge Boys will visit the QVC studios in West Chester, PA for the first time ever on Wednesday April 29th at 7pm (ET), previewing selections from their upcoming release ‘The Boys Are Back’ (QVC Item #F07413) from Spring Hill Music Group (EMI). The all-new album is due May 19th and features songs penned by ACM Award Winner Jamey Johnson, Shooter Jennings and Jack White (The White Stripes).
The group will perform live on QVC their cover of The White Stripes’, ‘Seven Nation Army’ and the poignant ‘Mama’s Table.’
“The first time I heard The Oak Ridge Boys” singing ‘Mama’s Table’ I knew I didn’t have anything else to prove. These guys are legends and they just cut my song. I love the conversation in the last verse. And William Lee even threw in a free beard seminar.” – Artist/Writer Jamey Johnson
Mario Tarradell, music critic of The Dallas Morning News said it best when he wrote that THE OAK RIDGE BOYS new album “features a more stripped-down sound a la what Rick Rubin did with the late Johnny Cash.”
This will be the first opportunity for the public to hear new original material from the group in three years. In addition, The Oak Ridge Boys will delight their fans by also performing their smash crossover #1 hit ‘Elvira.’ As a bonus offer to QVC customers, there will be a special five-song CD included with every album order.
‘The Boys Are Back’ revisits familial Oaks harmonies while injecting a new energy into their sound. ‘Seven Nation Army’ – the first single from the project – was a huge hit for Grammy winner Jack White. The Oak Ridge Boys are the first ever country group to cover the song. Acclaimed pop producer Dave Cobb (Waylon Jennings, Shooter Jennings, Jamey Johnson, Brooke White) helped catapult the group into uncharted territory, drawing upon fresh new musical influences while also clinging to steadfast gospel melodies from the past.
“The Oaks’ brand has been a household name for years,” said Spring Hill Music Group VP Paul Sizelove. “Spring Hill Music Group is excited to partner with QVC to reach fans old and new right where they are in their living rooms. The Oaks have enjoyed consistent TV successes over the years and we feel they are a natural for the QVC audience.”
The Oak Ridge Boys join an impressive list of successful QVC album launches, including artists and projects such as Ray Charles, Elvis Presley, Jim Brickman, Neil Sedaka, Alabama, Merle Haggard and popular TV compilations Monster 80’s, I Love Rock & Roll and History of Rock 1953-1973.
For more information on The Oak Ridge Boys and to learn more about the new album and 2009’s ‘The Boys Are Back’ tour, visitwww.oakridgeboys.com
Do you Twitter? Follow us! @oakridgeboys -http://www.twitter.com/oakridgeboys




